NBA2k Campaign

What better way to promote the German release of the world’s most popular basketball video game than with two of the most popular, successful basketball athletes in the Basketball Bundesliga? 2K collaborated with German National Team players Daniel Theis and Elias Harris to promote NBA2K16 with a series of social media posts and a fan tournament. The campaign’s held in Hamburg in late April with top German Stars like Visa Vie, Lil Amok and Mo Trip. This Campaingn was produced by 31evate.com